We recommend that you
become more aware of your direct competitors on the web, sites
which offer similar services or products. Why? Because the web
provides a sales environment in which
- Finding competitors
- Comparison of products
and services is easy
- Customers tend to
return to sites where the browsing is easy (usable site) and
information is plentiful.
go to your competitor's websites; but do you have the tools
usability professional's mind set to examine them objectively?
Website Analysis from TheSiteDoctor.com offers the following
three ways to look at your website - and the competition:
Let TheSiteDoctor.com analyze
competitor websites and compare them to yours; we find out what
features they have
on their website that you do not. We look for best practices
and advanced web capabilities - then you can choose whether or
not implementing changes will give the return on investment you
We measure the usability
of competitor websites. Do your competitors have sites that
offer customers an easier time finding information - and making
their purchase decision?
has over 200 e-business best practices on file; how do you stack
up to your competitors on making sales, taking in leads, or achieving
other goals? How well do you present your offer to customers
- do you competitors do a better job?
Once the issues
have been identified from these different areas, it is up to
make a business decision about which issues to address. We help
you make this decision by providing you with a focused, understandable
report which educates you about is at stake. Our reports provide
background information to help you decide, as well as the business
case for fixing problems.